Personal brand —
your voice, not a marketing avatar.

LinkedIn Voice Positioning Ghostwriting Authority
The problem
I'm good at my job — but online, no one knows it.

The real need.

Build a personal brand that sounds like you — without becoming an influencer, without outsourcing your voice.

A personal brand isn't an editorial calendar. It's clear positioning, a recognisable voice, authority angles. What I do is extract your way of thinking and make it readable — not turn you into yet another thread-poster. The test: your posts sound like you, not like everyone else.

My method.

Four phases. Four deliverables.

Step 01

Positioning framing

Who · what · why. We identify what you know better than anyone.

Step 02

Authority angles

We extract 3-5 signature themes where you have strong legitimacy.

Step 03

Weekly production

Ghostwriting or co-writing, 2-4 posts/week. Always approved by you.

Step 04

Measurement & iteration

Monthly dashboard: reach, inbound opportunities, conversations.

The expected result.

What concretely changes.

  • Coherent, recognisable LinkedIn presence.
  • Inbound opportunities: clients, partners, media, speaking.
  • A voice that stays yours — not a coach clone.
  • A career asset that lasts beyond the engagement.

In practice.

Who it's for, how it works.

For whom
Executives, experts, founders
Format
6-month minimum cycle · 2-4 posts/week
Commitment
Monthly · cancellable at any cycle

We always start with a 30-minute diagnostic. It's free, and it's also a filter: we both know whether the next step makes sense.

★ AI / SCALING DIAGNOSTIC — COMPLIMENTARY

30 minutes to map your levers.

Walk away with 3 priority initiatives, an order of attack, an estimate. No pitch. No hidden upsell.

Book →